Should You Do Wholesale Marketing OR Retail Marketing? Yes!
10:15 - 12:00
To grow your firm, you need leads. To get leads, you need to market your firm effectively. In this enlightening session you’ll learn the difference between wholesale marketing and retail marketing, why your success depends upon properly utilizing both, and how to blend the two into a powerful, customized lead-generation mix. You’ll gain an understanding of LWP’s proprietary Relationship Management System (RMS) for generating and tracking leads from allied professionals. You’ll also see multiple examples of effective retail marketing and learn the importance of the “call to action.”